200+ hours/month
Hours Saved
Rs 3,50,000+/month
Money Saved
400%
Efficiency Increase
The client sold products on Amazon, Flipkart, and Meesho simultaneously. With 5,000+ SKUs, keeping product information, pricing, and inventory synchronized across three platforms was a nightmare. Four full-time staff members spent their entire day updating listings, adjusting prices, and managing inventory. Despite their efforts, overselling occurred 15-20 times weekly, leading to order cancellations, poor seller ratings, and marketplace penalties. New product launches took 3-4 days to go live across all platforms.
We analyzed the seller's workflow and found that 90% of marketplace operations were repetitive tasks: updating prices across platforms, syncing inventory counts, copying product descriptions, and uploading images. The key challenge was that each marketplace had a different seller interface, different data formats, and different API capabilities. We identified that a Chrome extension approach would provide the best user experience since the team was already working within browser-based seller panels.
We developed a Manifest V3 Chrome extension with a React-based interface that injects directly into each marketplace's seller panel. The extension maintains a central product database that syncs across all platforms. When a price is changed on Amazon, it automatically updates on Flipkart and Meesho within seconds. Inventory updates from any platform are reflected everywhere in real-time. Bulk operations enable updating hundreds of products simultaneously.
Phase 1 (Week 1-3): Built the extension core with Amazon Seller Central integration and the central product database. Phase 2 (Week 4-5): Added Flipkart Seller Hub and Meesho Supplier Panel integrations. Phase 3 (Week 6-7): Implemented bulk operations, inventory sync, and the management dashboard. The team was onboarded with 2 training sessions.
“Before Automate India, managing three marketplaces was our biggest headache. The Chrome extension they built is brilliant -- it sits right inside the seller panels we already use. No new software to learn, no complex setup. We went from 4 people doing listing management to just 1, and the quality actually improved. The real-time inventory sync alone has saved us from hundreds of order cancellations.”
Amit Patel
Founder & CEO, A Multi-Marketplace Ecommerce Brand